Unpacked Event
Launch Teasers
BACKGROUND
Samsungs Z Flip and Z Fold are leading the charge in the flip phone category. They’ve added the ability to add customization and personalization through the bespoke program. We were tasked with taking on the social media assets for the campaign.
STRATEGY AND CONCEPT
We utilized assets shared and created ways to show off the ability to mix and match the 49 different color combinations.
